Pitching Your Product to Your Ideal Retailer Masterclass

Getting your foot in the door of your targeted retail partner is among the most challenging part of the sales process.

Your buyers are incredibly busy and get lots of inquiries from your competition, so how do you make sure your products stand out to get that elusive meeting?

Join Sian Thomas for this half day masterclass to discover how to put together a sales presentation that gets the attention of your buyer as well as developing the tools and techniques to get you that coveted meeting with him or her.

In this session you will learn how to :

• Develop the messaging that resonates with your buyer
• Structure the presentation that will get their attention and interest
• Make the approach and follow ups to get that coveted meeting

Learning these skills will not only provide a method and template for future conversations with other desired retail partners but will also provide you with clarity on your audience to support your overall sales & marketing initiatives.

Who is this for?

The session has been designed for owners, founders & co-founders of relatively young product businesses that have been successful with selling via B2C channels like Amazon but are now looking to sell into retailers and other B2B channels. They have evidence of traction through their B2C success but they don’t fully understand what their buyers are looking for.

This interactive workshop is designed to help them:

• Put together a sales presentation that will get the buyer’s attention,
• Develop their outreach approach and
• Provide guidance on following up to make the sale.

How will the session be delivered?

• The class is run over zoom where you will be participating as well as learning from your facilitator Sian Thomas.
• The session is designed to engage and encourage interaction where you’ll discover, learn and implement the ideas.
• Break outs will be allocated during the session to enable you to scope out the principles in context of your product
• Workbooks are included, along with resources to enable you to fine tune your sales deck after the session
• Complimentary review and feedback of your presentation is provided after the session